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writing web content

Three things to remember when writing web content

October 30, 2023
CirclewoodAdmin
Blog Content, Communications, Professional Writing, Web Content, Web Content Management

As a business owner, you have many exciting things to share about your company, products and services. When writing web content, you want to tell your story and share how your business can benefit its customers. However, writing for the web differs from other forms of communication writing. There are specific things to consider when creating engaging and effective content for online users. Circlewood Creative writes a lot of web content for our clients! We share three important things to…

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blog ideas for business

10 blog ideas for your business

September 13, 2023
CirclewoodAdmin
Blog Content

A blog is a valuable asset for businesses, regardless of whether you want to boost your online presence or attract new customers. However, coming up with blog ideas for your business can be challenging. Circlewood Creative can help you generate blog ideas for your blog and write the content. Our writers are ready to take your blog to the next level. In the meantime, here are ten interesting blog ideas you can use today. 1. Interview an expert Interviewing an…

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marketing content agency

Why you should hire an agency for your marketing content

September 13, 2023
CirclewoodAdmin
Blog Content, Communications, Professional Writing, Social Media Content, Web Content

Content is central to every well-rounded marketing strategy. Effective, engaging, and entertaining marketing content can steer your business toward success. On the other hand, low-quality, generic content can drive potential customers away. So, it’s imperative to use high-quality content in your marketing. Agencies like Circlewood Creative create highly effective, targeted content for businesses. We provide the resources, talent, and expertise necessary for successful campaigns.  An agency aligns with your needs and goals At Circlewood Creative, we recognize the importance of…

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The risks of AI-generated content for marketing

September 13, 2023
CirclewoodAdmin
Blog Content, Content Editing, Email Marketing, Professional Writing, Scriptwriting, Social Media Content, Web Content, Web Content Management

In 2023, AI became easily and widely available to business owners and marketers. This new technology has made generating written online content almost instantaneous. This is a new and exciting tool, but AI-generated content has several significant disadvantages if not used properly or with careful attention. Incorrectly using AI-generated content for your business’s marketing has risks. It can harm your website’s SEO, brand identity, and reputation.  Harm SEO rankings One of the main purposes of online written content is to…

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Free up your time by outsourcing social media scheduling

September 13, 2023
CirclewoodAdmin
Social Media Content

Every entrepreneur knows that running your business can be more than a full-time job. It requires immense amounts of time, energy, and effort. And your time is best spent on high-value tasks that generate revenue… not scheduling your social media posts. Social media scheduling is a necessary task. However, it can be easily outsourced to agencies like Circlewood Creative. Doing so allows you to focus on aspects of your business that truly require–and benefit from–your attention.  In addition to freeing up…

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web content manager

What is a web content manager?

August 10, 2023
CirclewoodAdmin
Web Content, Web Content Management

How often do you update your web content? How often are you posting to your blog? When was the last time you glanced at your event page? For many business owners, the answer is that it has been far too long. If that’s you, you could benefit from a web content manager. Websites should be regularly updated and populated with high-quality content to be effective, engaging, and indexed by search engines. However, this is a time-consuming and daunting task. Web…

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communication

Ways your small business communicates to customers

August 10, 2023
CirclewoodAdmin
Blog Content, Branding, Communications, Digital Advertising, Editorial, Email Marketing, Media Releases, Press Release, Print Marketing, Scriptwriting, Social Media Content, Web Content

For small businesses, communication and the relationship with your customers is crucial to your success. Customers are loyal when they feel connected to your brand and are likelier to refer you to others. Communication is the foundation of small business-customer relationships. How and where you communicate with your customers is extremely important. Web and blog content In 2023, every small business should have an online presence. This online presence includes a professional website with an active blog. Your website is…

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The importance of professional writing for business communications

August 8, 2023
CirclewoodAdmin
Communications, Professional Writing

How your organization communicates is essential to its success. Your internal communications reinforce company values, build trust through transparency, and unite management and employees. External communications, on the other hand, increase brand recognition, generate sales, and build customer loyalty. However, not all communication is effective. Working with a professional communications writer can help. This post will overview how professional writing makes your communication strategy more effective and why it’s important. Accomplish your company’s goals Without a rigorous communications strategy and…

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What is a communications strategy?

July 23, 2023
CirclewoodAdmin
Branding, Communications, General

A communications strategy is a plan that details how you will communicate with your target audience. Your audience could be internal (employees) or external (customers). A coherent, well-defined communications strategy will help your company reach its goals, increase brand recognition among customers, and build employee trust. Ultimately, you should align your communications strategy with your company vision. What are your company’s goals? Your goal of a communications strategy is to help your company achieve its goals. Therefore, it is imperative…

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print marketing brochures

Are marketing brochures still revelant?

June 22, 2023
CirclewoodAdmin
Communications, Print Marketing, Professional Writing

Sold by a marketing brochure The other day, I came home to find a pamphlet hanging on my front door handle. It was for a plumber. The colourful pamphlet had large, easy-to-read text highlighting their services, including clear pricing and contact information. It was clearly DIY, as I recognized the stock clip art of a cartoon plumber giving a thumbs up. But it so happens that I needed some plumbing work done. Usually, I’d search online or get a referral…

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780-289-6145
hello@circlewoodcreative.ca

 

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.

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