Blog Content

communication

Ways your small business communicates to customers

For small businesses, communication and the relationship with your customers is crucial to your success. Customers are loyal when they feel connected to your brand and are likelier to refer you to others. Communication is the foundation of small business-customer relationships. How and where you communicate with your customers is extremely important. Web and blog content In 2023, every small business should have an online presence. This online presence includes a professional website with an active blog. Your website is…

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5 ideas for repurposing blog content

Blogs are a great way to provide value to customers and improve your website’s SEO. However, blogs are good for so much more. Here are five ideas for repurposing blog content. 1. Social Media Posts Creating social media posts is the easiest and most obvious way to repurpose your blog content. Constantly coming up with new ideas for social media posts is a huge (and never-ending) task. Transforming blog content into material for social media simplifies and expedites this otherwise…

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blogging for business

Mistakes to avoid when blogging for business

A blog is a fantastic tool that can help your business grow and make an impact online. But there is a little more to it than just writing a few paragraphs and publishing it on your website.  We can help you publish blog content that is engaging and professional. If you want to DIY your blogs, read about these important things to avoid when blogging for business.  Not posting content regularly If you want to include a blog on your…

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updating web content

Why updating web content is essential

Updating web content is essential for your business. If it’s not updated, it will be harder for your business to stay relevant and look professional online. It may also determine how customers engage with you or even find your business online in the first place. Here’s why a regular web content update is so important. Essential information must be current At least once a year, it’s a great idea to do a review of your web content. Take the time…

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outsourcing communications

3 things your business can outsource in 2023

The New Year is upon us, and that means a new year of potential. Have you considered where your business can become more efficient and productive in 2023? If you’re setting goals for your business this year, outsourcing your communications can help you meet them. Investing in outsourced professional communications writing can help increase your business’s productivity. Plus, with those tasks off your plate, you can focus on improving customer service and driving revenue. In addition, a professional communications company…

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blogging for business

Why blogging is good for business

A business blog can provide opportunities to attract new customers, improve search engine results, and grow your audience. With the right strategy and content, blogging can become essential to every company’s marketing and growth strategies. If you’re interested in blogging but intimidated by the amount of time it will require, Circlewood Creative can help. We offer professional blog writing services to help your business succeed. Here are reasons blogging is good for business: Improve SEO You want to find new…

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outsourcing your communications

The benefits of outsourcing your communications

Blog posts, newsletters, web content, social media copy, customer letters – your business communications can be a lot of work! But, of course, as a business owner, it’s not the only thing you have to do! If you’re struggling to find enough hours in a day, outsourcing your communications is an easy way to give yourself more time. It also ensures that all the writing representing your business is of the highest quality. Here’s why you should consider outsourcing your…

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web content

The importance of quality web content

The written components of your website are crucial for helping customers find your brand online and understand what you do. Your website might be attractive, but high-quality web content will ensure it’s effective, searchable and consistent with your brand messaging.  Search Engine Optimisation (SEO) Web content plays a significant role in search engine optimization.  When thinking of SEO, adding keywords and phrases to your web content might come to mind. Some businesses try to cram as many keywords and phrases…

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AI content

Why AI can’t replace human copywriters

Because we are a content writing agency and talk a lot about content online, our newsfeeds often serve us ads for artificial intelligence (AI) copywriting programs on our social media pages. Essentially, the ads state that super-smart AI bots can take a few lines of instructions and craft entire web pages, blog articles, or emails for your business. We’re not buying it, and we’ll tell you why. What is AI content writing? AI content writing is computer-generated content created by…

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Tips for writing good business blog content

Writing a blog for your business has several benefits. It allows you to connect with your customers and gain recognition with potential customers that haven’t heard about your business yet. Business blog content also increases organic search engine results and provides original content to post on your social media channels. Where do you start? What makes a good blog post? Consider the audience You’re writing blog articles to attract and engage your target audience. First, think about your typical customer…

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.