Press Release

communications department

What does a communications department do?

Your business’s external and internal interactions with customers, the media, and employees are pivotal to its success. However, some small businesses might not have a communications department. If you’re a small business owner juggling multiple tasks, outsourcing your communications to an agency like Circlewood Creative will ensure your communications are professional, accurate and consistent with your brand voice. Keep reading to learn what a communications department does and why it’s important. Communications vs marketing Although communications and marketing departments have…

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communication

Ways your small business communicates to customers

For small businesses, communication and the relationship with your customers is crucial to your success. Customers are loyal when they feel connected to your brand and are likelier to refer you to others. Communication is the foundation of small business-customer relationships. How and where you communicate with your customers is extremely important. Web and blog content In 2023, every small business should have an online presence. This online presence includes a professional website with an active blog. Your website is…

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free press for your business

How can I get free press for my business?

Looking for affordable and accessible marketing for your business? Free press is an excellent option. Written editorials (online or print), radio interviews, and local television news segments are all free press available to your company. Convincing journalists to feature your business can seem daunting, but with a great press release and updated media contact list, it is well worth it. Find the contact details for relevant publications First of all, you need to know who to contact. However, this can…

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press release

How to get your company’s news published

Press releases are an incredible marketing tool for small businesses. A press release can offer promotion, share your news, help expand your audience and position your company as a trustworthy industry leader. But how can you get your news published? Make your press release newsworthy Your story’s newsworthiness is the first thing you must consider while writing a press release. Is your story, news or event interesting to the publication’s readers? Will it get the interest of reporters and journalists…

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.