Print Marketing

communications department

What does a communications department do?

Your business’s external and internal interactions with customers, the media, and employees are pivotal to its success. However, some small businesses might not have a communications department. If you’re a small business owner juggling multiple tasks, outsourcing your communications to an agency like Circlewood Creative will ensure your communications are professional, accurate and consistent with your brand voice. Keep reading to learn what a communications department does and why it’s important. Communications vs marketing Although communications and marketing departments have…

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communication

Ways your small business communicates to customers

For small businesses, communication and the relationship with your customers is crucial to your success. Customers are loyal when they feel connected to your brand and are likelier to refer you to others. Communication is the foundation of small business-customer relationships. How and where you communicate with your customers is extremely important. Web and blog content In 2023, every small business should have an online presence. This online presence includes a professional website with an active blog. Your website is…

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print marketing brochures

Are marketing brochures still revelant?

Sold by a marketing brochure The other day, I came home to find a pamphlet hanging on my front door handle. It was for a plumber. The colourful pamphlet had large, easy-to-read text highlighting their services, including clear pricing and contact information. It was clearly DIY, as I recognized the stock clip art of a cartoon plumber giving a thumbs up. But it so happens that I needed some plumbing work done. Usually, I’d search online or get a referral…

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.