There are several reasons why a company might consider rebranding and changing its brand voice. They might want to give new life to their dated branding, rebrand to reach a new target audience better, improve their reputation, or if they’ve outgrown their original mission. While changing logos and colour schemes is part of rebranding, adjusting your brand voice is a significant component. Your brand voice sets the tone for your brand. You’ll use this voice in all communication materials. Changing…