Professional Writer

Why scriptwriting is essential for digital marketing

If you have ever seen or listened to an online ad that stuck with you for a long time, you have encountered great scriptwriting. Scriptwriters are behind much of the best digital marketing content we encounter today. Scripting is essential to successful voiceovers, audio ads, animated clips, YouTube ads, and short-form videos like you see on Instagram Reels and TikTok. As more and more marketing happens on videos, streaming services, social media, and podcasts, professional scriptwriting is vital for effective…

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web content

The importance of quality web content

The written components of your website are crucial for helping customers find your brand online and understand what you do. Your website might be attractive, but high-quality web content will ensure it’s effective, searchable and consistent with your brand messaging.  Search Engine Optimisation (SEO) Web content plays a significant role in search engine optimization.  When thinking of SEO, adding keywords and phrases to your web content might come to mind. Some businesses try to cram as many keywords and phrases…

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.