Social Media Content

social media profile descriptions

Why you should improve your company’s profile on social media

Your company’s social media profile is like a fingerprint, and your social media profile descriptions are part of your brand’s unique identity. It communicates essential information about what you do and why you do it, laying the foundation for what customers expect from you. In addition, consistent and on-brand profile descriptions help make you more recognizable to current and prospective customers. Here’s why you should improve those first impressions with well-thought-out social profiles. Build brand awareness Social media helps you…

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The benefits of social media scheduling

Social media should be a part of every business’s marketing toolkit. But creating content and consistent posting requires valuable time. It can be hard to remember to post every day- and even harder to know what to post. Social media scheduling can help. 1. Support a long-term strategy Success on social media can feel elusive. However, when accompanying a smart digital marketing plan, the content itself comes down to a few key factors. Those factors include consistency, quality, and having…

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7 tips for engaging social media copy

Social media is a key part of every business’s marketing strategy. The social media copy you use to promote your brand online and market your products and services can make or break your social media’s success.  Here are our tips for creating engaging and effective social media copy. 1. Lead with the main idea Effective social media copywriting stands out and quickly communicates the main idea. Viewers are strolling through dozens of posts, so you have a very brief window…

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10 Christmas social media post ideas

Coming up with fresh ideas for social media can be taxing, but the holidays bring a wealth of ideas for new posts. You can generate more engagement and deepen your audience’s connection to your brand by sharing fun and festive content this time of year. Here are some ideas for Christmas social media posts! 1. Christmas gift ideas For many of us, finding the perfect Christmas present for a partner, family member, friend, or coworker is a real struggle. Sharing…

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Things to avoid when writing social media copy

Social media copy is an essential part of your brand’s online identity. It’s a key part of how your brand represents itself online, reaches new customers, and makes sales. Well-written captions can be impactful and effectively increase brand awareness and engagement with your audience.   Here are some things to avoid with crafting captions for your social media posts. Spelling and grammatical errors Proofreading your copy is the bare minimum. Spelling and grammatical errors tarnish your brand’s credibility and image. Social…

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Why you should post regular social media content

Social media content has an incredible ability to increase web traffic and build brand awareness. However, many businesses are yet to take full advantage of this online marketing platform. It takes a lot of effort, time, and sometimes money to truly reap the benefits of social media marketing. A part of that effort is posting regular social media content on your company’s channels. Build your brand Brand awareness Regular social media content can help you increase brand awareness and brand…

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Circlewood Creative's head office is located within Treaty 6 Territory and within the Métis homelands and Métis Nation of Alberta Region 4. We acknowledge this land as the traditional territories of many First Nations, such as the Nehiyaw (Cree), Denesuliné (Dene), Nakota Sioux (Stoney), Anishinaabe (Saulteaux) and Niitsitapi (Blackfoot), who have live in and cared for this land for generations.