Web Content Manager

You want to write new content for your web pages but are unsure where to begin. You already have your value proposition, mission and vision statements, brand voice, and guidelines and understand your target audience. How do you take that information, along with detailed information about your company and services, and turn it into effective, optimized web content? Start by creating a content brief for every page. It sounds like a lot of work (it’s not), but it will help…