As a busy entrepreneur or small business owner, trying to do everything yourself proves practically impossible. Outsourcing areas of your business frees up your time, saves you money, and ensures top-tier quality.
Your business communications is an area you can easily and cost-effectively outsource. Here’s why:
Professional expertise
Professional communications companies are communications experts. They know how to manage all your business communications at the highest level. This expertise is an invaluable asset to your business, laying the foundation for efficiency, growth, and streamlined processes.
An experienced communications company, like Circlewood Creative, has an extensive skill set. We can build your communications strategy, define your audiences, and develop brand voice and messaging for all aspects of business communications. These could include writing web content, newsletters, notices for the press, and even service emails that go out to customers regularly.
Regardless of your needs or goals, we understand the best ways to assist you.
Available as needed
You may not have the budget or workload to justify hiring your own in-house communications department. Plus, your existing employees already have plenty of responsibilities. Adding communications and marketing tasks to their busy schedules will reduce productivity on their core functions and stress everyone out! They will likely feel overworked, and quality will drop.
Communications agencies, on the other hand, are available when you need them. Since they’re not full-time employees, they’re not on the payroll like your day-to-day team members. They also don’t have any additional responsibilities. Communication is what they do.
Outsourcing your business communications also offers a great deal of flexibility. When your communication needs are greater, you can rely on an external communications company to rise to the occasion. They have the expertise, team and resources to get the job done. Alternatively, simply use their services less during quieter periods.
Cost-effective
Employing an internal communications department can be very expensive. There may not be room in your budget to accommodate the process of hiring, training, and retaining employees. Plus, there are all the additional costs associated with employees, like training, paid vacation, benefits and group savings packages.
Outsourcing communications is extremely cost-effective. Circlewood Creative bills as needed, so you’re not paying us when you don’t need us. You can increase or decrease your communications needs to meet fluctuating budgets during busy or slow seasons. You can work with us on a rolling retainer or sign up for a subscription package of services if you need it ongoing.
Circlewood Creative: Your Communications Partner
At Circlewood Creative, we focus on building long-term relationships with our clients. We understand that many companies feel nervous about outsourcing their communications, so our priority is proving that you can trust and depend on us. By listening to your communication needs, we create a custom plan that meets them.